Founder Amazing Curls

Our story

The journey behind Amazing Curls: from curl struggles to luxurious, simple curl care.

The Road to Amazing Curls

My name is Jacquelina, founder of Amazing Curls , and like many other curly-haired women, I struggled for years with products that didn't deliver what they promised. Frizzy, dry hair, and inconsistent results made my routine unnecessarily complicated. That had to change.

Amazing Curls was founded on a clear mission: to make curl care simpler, more luxurious, and more effective, without the stress of choosing and without a cupboard full of half-empty bottles.

  • From Entrepreneur to Curl Expert

    With over 16 years of experience as an entrepreneur, I've started several businesses. But it wasn't until I started searching for good curl products that I discovered the biggest problems in the curly hair market:

    too many products

    conflicting advice

    confusion in Facebook groups

    ingredients that are not suitable for all weather types

    routines that are unnecessarily complicated

    That's why I started my own webshop with CG-approved products: CG Products . Thousands of customers asked me for advice every day, and that's how I discovered exactly what curly-haired people really face.

Drie verpakkingsversies van Protein Drops van Amazing Curls voor krullend haar en cgmethode chronologisch naast elkaar

The First Unique Product: Protein Drops

In 2021, I was the first to introduce Protein Drops worldwide: a highly concentrated protein boost that you can add to any moisture product.

The benefits:

  • suitable for all hair porosities
  • cost-saving
  • no additional products needed
  • completely transparent in terms of ingredients
  • unique and self-developed

This innovation set the tone for Amazing Curls.

beste producten voor krullend haar

The Amazing Curls Moisture Line; 5 Products, Endless Results

After the Protein Drops, my biggest wish arose: a compact line that replaces several products. That became the Amazing Curls Moisture Line , launched in 2023, consisting of:

  1. Smart Clean Shampoo
  2. All-in-One Treatment
  3. All-in-One Styling Cream
  4. Styling Gel
  5. Super Sealing Oil (since 2025)

Each formula is:

  • highly concentrated
  • luxurious and effective
  • multifunctional
  • suitable for all hair types
  • developed for real-life weather conditions
  • free from unnecessary additives

Our motto: Fewer steps. More results. Beautiful curls, every day.

What Makes Amazing Curls Unique

  • True transparency

    We don't use white-label products or hidden ingredients. Everything we make is developed in-house and fully traceable.

  • Minimalist luxury

    No need to stress about choosing. A compact line that works, with products that combine multiple functions and are durable.

  • Weather-oriented formulas

    Our products are designed for fog, wind, low humidity, high humidity, and sun. Because curls naturally react to the weather.

  • Innovation over imitation

    Amazing Curls leads the way, not the market. We develop based on substance, not hype.

Service as it Should Be

Do you have questions about hair porosity, styling techniques, or product use? We're happy to help you personally and honestly.

Welcome to Amazing Curls, where simplicity, luxury, and innovation come together for natural, healthy, and beautiful curls.