We all know them: the people who say “My hair isn't curly, it's just a little frizzy” .
Spoiler alert: often it's that wavy hair that just cries out for a little love, moisture, and the right products.
Wavy hair isn't an "in-between" hair type that doesn't know what it wants. It's a beautiful category in itself, with its own needs, pitfalls, and golden rules. And once you know them? Your waves will be shiny, bouncy, and Instagram-worthy without heat or drama.
The three types of wavy hair
Type 2A – the subtle S-shape
Think soft, almost straight hair with a slight wave from the ears down.
- Characteristic: Often quickly greasy at the roots, dry ends.
- Biggest pitfall: Products that are too heavy, which will take the impact out of it.
- Goal: Lightweight hydration and volume without build-up.
Styling tip:
Use a small amount of product, scrunch it into towel-dried hair, and diffuse on low heat. Plopping is often too heavy for this hair type.
Type 2B – the recognizable S-waves

These waves start closer to the scalp and have more definition.
- Characteristic: More prone to frizz, especially when damp.
- Biggest pitfall: Touching too much while drying (you'll break the wave-cast).
- Goal: Hydration + light hold for defined, frizz-free waves.
Styling tip:
Apply your products to soaking wet hair, scrunch with a microfiber towel, and let it dry in a cast. Then gently break up the cast with your hands and a drop of oil.
Type 2C – the wavy curl

Almost a real curl! The S-shape is distinct and often thicker in texture.
- Feature: Can quickly become dry or frizzy.
- Biggest pitfall: Insufficient hydration or incorrect order of products.
- Purpose: Hydrate, define and protect.
Styling tip:
Use the praying hands technique to distribute product, then scrunch and let it dry under a diffuser. For extra volume, flip your hair over while diffusing.
Extra tip from the lab coat: protein check!
Wavy hair tends to be finer in texture, meaning it naturally needs more protein to maintain its bounce.
👉 So add a few Protein Drops to your Treatment or Styling Cream every now and then.
You will notice that your waves will have more body and will be less limp.
Myths to Forget
❌ “Wavy hair doesn’t need any care.”
Nonsense. Wavy hair is just as prone to frizz, buildup, and moisture loss as curly hair.
❌ “Wavy hair will naturally become curlier as you use more product.”
→ No, too much product actually flattens it .
❌ “Only curly heads benefit from CG products.”
Wavy hair in particular benefits from mild, silicone-free formulas because they are light and breathable.
Conclusion: Treat your waves like a VIP
Whether you have subtle waves or almost curly hair, wavy hair deserves the right balance of hydration, hold, and protection.
Use light products, be kind to your hair structure, and remember — waves can be just as powerful as curls, if you know how to make them shine.